Discover the 10 main types of website templates—business, eCommerce, portfolio, blog, landing pages, and more. Learn which template suits your website goals and industry needs.
Last Updated: May 5, 2025
In today’s digital-first world, having a website is no longer optional—it’s essential. Whether you're a freelancer, a business owner, a blogger, or an eCommerce entrepreneur, your website is often the first impression you make. But before launching a site, you’ll need to decide how it will look and function—and that’s where website templates come in.
Website templates are pre-designed web pages or sets of pages that allow users to plug in their content and launch a website quickly and efficiently. They're ideal for those who want a professional-looking site without hiring a full-time web designer. But not all templates are created equal. Different types of website templates cater to different needs, industries, and goals.
Business website templates are designed for companies that want to establish a professional online presence. These templates typically include sections for:
Ideal for: Startups, service providers, corporate firms
If you plan to sell products online, eCommerce templates are essential. These templates are designed to work with shopping platforms like Shopify, WooCommerce, and Magento.
Ideal for: Online stores, dropshipping businesses, retail brands
For creatives like designers, photographers, artists, and writers, portfolio templates provide a visually appealing way to showcase work.
Ideal for: Freelancers, creatives, and professionals who want to display their work
Blog templates are tailored for content creators who want to publish articles, stories, or updates regularly.
Ideal for: Writers, influencers, and niche content creators
Landing pages are single-page websites designed with one specific goal in mind—usually to convert visitors into leads or customers.
Ideal for: Marketers, product launches, event promotions, lead generation
These templates are designed to inform, excite, and engage potential attendees for conferences, concerts, weddings, or webinars.
Ideal for: Event organizers, hosts, and planners
These templates are designed for schools, online learning platforms, tutors, and training institutions.
Ideal for: Schools, colleges, tutors, and online educators
These templates help nonprofits and NGOs tell their story, gain visibility, and accept donations.
Ideal for: NGOs, charity foundations, community organizations
Personal websites are for individuals who want to showcase their achievements or build a personal brand.
Ideal for: Job seekers, students, and professionals building a personal brand
One-page templates are great for businesses or individuals who don’t need multiple pages. Everything is on a single scrollable page.
Ideal for: Startups, product launches, single-service businesses
When selecting a template, consider the following:
Website templates have revolutionized web design, making it more accessible than ever to launch a functional and professional-looking site. With so many types of templates available, you can find one tailored to your needs—whether you're building an online store, blog, portfolio, or business site.
Choosing the right type of website template ensures your content is not only presented beautifully but also engages your audience and meets your digital goals. Spend time evaluating your needs, browse different options, and test a few demos before making your final choice.
